The new collection is narrated by those who have passionately woven their lives out of wool and colours

We like to think of the Spring Summer 24 collection as a journey through a new place, a greenhouse full of perceptions and stimuli, colours, perfumes, memories. Here we offer you an unprecedented point of view, a witness of this journey. She has the floor.

“I have always been fascinated by materials – yarns, fabrics… – because they all have their own history.

Even the story that incorporates nature with the use of manpower.

The culture in making a thread and dyeing it is the beginning of a cognitive process, it is craftsmanship brought to excellence.

Knowing the Zegna Baruffa Lane Borgosesia collection allows us to frame our collections.

To achieve the threads that you now hold in your hands, the work of many qualified people who have always been in this profession has been brought together: they work and treat wool, they know its origin, they know how to dye and finish it.

They recognize the soul of the thread.

That’s why each thread has its own specific use and function: they are not just commercial parameters. It is the result of the work of a company that celebrates this seasonless and timeless fiber.

And it is thanks to the passion and culture of these people that the wool has become extra-fine, in order to make real wool veils.

In summer, by now, you go from nothing on your skin to a second skin that protects you from thermal excursions.

The research of this collection is developed precisely by presenting veils of extra-fine wool, slightly crepe, like the ripples of the lake and seductive with the help of silk: I present to you Ambrosia, this thread paves the way for impalpable knits.

Weightless sweaters with round yarn that give the garment an innate elegance: thanks to the Soleil.

The veil becomes more precious, that touch of polite arrogance that only cashmere can convey: Pashmir is the thread that enhances every collection.

But the yarn that can make it unique is Gossyp: the seasonless and ageless yarn in organic cotton and cashmere; if you want to add sparkle to a loose garment, Orchid is perfect.

Rereading this, it almost feels like describing fragrances for every occasion, rather than yarns.

But the innovation of this collection lies precisely in this: every moment of my day can be lived with the most suitable thread-fragrance.

For the spring day in the open air, Felix is ​​the most suitable.

While the sweater that can’t be missing in your bag, suitcase or backpack is made with Marin and Branchwool Swe – which you can also put in the washing machine.

Getting to know this collection was like being able to travel the world with the guarantee of having the right garment in your suitcase for every occasion.

Everything has changed in recent years, but Zegna Baruffa Lane Borgosesia consolidates what it has always done: working with wool.

For this reason, his research for the summer collection has been almost obsessive: precious subtleties combined with sparkling palettes make it possible to create collections that are not limited to polo shirts or t-shirts.

It is a research in the aspect, in the “hand” that has been given to the towels: the perception of “luxury”, comparable to silk, cashmere or the rawness of linen. Even if in very fine wool.

It is a research in the stitches presented: because they don’t want to be acrobatic knitwear exercises but interpretations that can help to see its use in the yarn.

Wool, interpreted in this way, is part of my life and from now on – I hope – also of yours, you who are reading this.

By the way, how careless, I didn’t introduce myself. Chiara Valsecchi: I have always lived among yarns and colors, and I still get excited. Very pleased”.

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